VisitFinland at the Travel Fair 2010
This year, I was attending the International Travel Fair 2010 at Helsinki, working for the Finnish Ministry of Employment and Economy, in the project VisitFinland. VisitFinland is the brand-name for MEK (Matkailun edistämiskeskus), which is the public firm behind the Ministry. I was working on Thursday and Friday (January 21 and 22), offering technical support for those entrepreneurs who were willing to acquire the
The promotion logo for the campaign talks about being in Finland and all the "benefits" of spending a holiday in this country. I think the idea was way original, and we managed to receive very constructive critics from all the customers. Another thing that made me proud was that every single customer sitting in the workshop with me, decided to buy the system, and hence we got plenty of contracts in only a few hours.
This week is quite tedious now, since all these contracts that we received during the travel fair must be served and put into production before February. However, is nice to see that a project that didn't have many high expectations in the beginning is doing well and most companies in Finland are starting to rely on this service, for which I work.